Maybe I could have bought something pre-built cheaper, but where's the fun in that?
Here's a picture of the various parts (they're crappy celphone pix):

In the photo are:
Rule 1100 Pump
Werker 2.3 Ah AGM battery (Batteries plus)
Sealed SPDT switch (Digikey CKN1461-ND)
Switch boot (Digikey 335-1037-ND)
Cable gland (Digikey 377-1631-ND)
Blade Fuse holder from Radio Shack
3 feet of 1 in. ID tube (Home Depot)
Female Spades (Home Depot)
Heat shrink tube (Home Depot)
6 feet of 16x3 cable (Home Depot)
2 conductor water resistant connector (for towing)
4 conductor " " " "
Otterbox 3500 (Amazon)
All connections are soldered, individually heat shrink tubed. The bundles are tubed as well.

Completed system. The two prong connector at the pump is for a float switch should I decide to add one.

Close up of the box's interior. I'll and foam chunks to pad the battery.

The entire system floating in the tub.

Dry as a bone inside. The pump completely empties my full tub (40 gal?) in 3 minutes flat.

Crappy hand drawn schematic.
In the short term, I figure I'll strap the box to the front of my saddle with an old, cut down boat strap. The exit tube will be velcro strapped to a rear thwart. I'll get creative with hypalon, bungee, velcro and glue to contain the cable and pump.
Doug